BlueTriton Brands premiers as official Hydration Partner for Nest Climate Campus during Climate Week NYC

BlueTriton Brands was thrilled to bring its iconic water brands like Poland Spring®, Saratoga®, Zephyrhills®, and Ozarka® to Climate Week NYC in late September 2024.

BlueTriton debuted as the official Hydration Partner for the Nest Climate Campus which allowed consumers to experience Climate Week. Held in the Javits Center in New York City, the company had a premiere booth spot, highlighting the spring water difference and reusability.

Water sommelier Martin Riese facilitated water tastings over three days featuring the distinct characteristics of each of our regional spring water brands. 

Since sustainability is at the core of BlueTriton Brands, Chief Sustainability Officer Ed Ferguson spoke one-on-one to guests attending the event about water stewardship. With over 40 springs and 20,000 acres of watershed land directly and responsibly managed by the company’s Natural Resources Team, he says guests were engaged in learning more about our conservation efforts surrounding our water sources.

“People were intrigued to learn about our different spring water sources and how a water company invests in water resilience,” said Ed Ferguson, Chief Sustainability Office with BlueTriton Brands. “Most of the conversations focused on responsible management of water resources and our investments in water infrastructure to improve access to safe drinking water for underserved communities. We are proud to showcase our efforts and to elevate the presence of water stewardship at Climate Week.”

In addition, our booth featured an interactive U.S. map where guests were able to pin their hometown region and receive a reusable branded tumbler, which they were able to fill with our multiple 5-gallon offerings.

To encourage upcycling, BlueTriton had an engraver personalize Saratoga® bottles. 

Next
Next

Poland Spring® makes charitable donation to repair historic Maine buildings